E-commerce Retail Resume Examples and Templates for 2023

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Frank Hackett

Certified Professional Resume Writer (CPRW)

Frank Hackett is a professional resume writer and career consultant with over eight years of experience. As the lead editor at a boutique career consulting firm, Frank developed an innovative approach to resume writing that empowers job seekers to tell their professional stories. His approach involves creating accomplishment-driven documents that balance keyword optimization with personal branding. Frank is a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers and Career Coaches (PAWRCC).

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According to Glassdoor.com, the average annual salary for e-commerce retail specialists was $41,670 in 2022. Because this industry has such a high potential for upward mobility, you’ll likely face strong competition during your job search. Building an accomplishment-driven resume that focuses on your career achievements rather than your job responsibilities is the surest way to make a strong impression on the hiring manager. Below, you’ll find examples for entry-level job seekers and e-commerce retail specialists with years of experience.

Downloadable Resume Examples


Example #1 Entry-level


Example #2 Mid-career


Example #3 Senior-level

E-commerce Resume Examples

Years of Experience
  • Entry-level Entry-level
  • Mid-career Mid-career
  • Senior-level Senior-level

Lindsey Conner
(123) 456-7890
[email protected]
123 Your Street, Seattle, WA 12345


An E-commerce Retail Specialist with entry-level experience specializing in marketing, sales, Google analytics, and cross-functional collaboration. A proven track record of leading initiatives to enhance customer engagement and conversion rates for e-commerce platforms. Adept at analyzing KPIs to identify opportunities for continuous improvement.

Professional Experience

E-commerce Retail Specialist, Healthy Pets Inc., Seattle, WA
May 2021 – Present

  • Monitor product displays and KPIs for an e-commerce platform providing dietary supplements, grain-free food, and healthy treats for pets
  • Coordinate with the e-commerce team to perform A/B testing and identify strategies to improve sales performance, resulting in a 10% increase in conversion rates
  • Evaluate marketing copy for product pages, recommend changes based on customer data, and collaborate with the marketing team to ensure consistency of brand messaging
  • Create reports on product sales and present findings to leadership during meetings

Retail Sales Associate, BestBuy, Seattle, WA
May 2020 – May 2021

  • Coordinated with the store manager and department heads to implement product displays for electronic devices, televisions, and various products
  • Interfaced with customers to provide information on products, specifications, pricing and consistently achieved 120% of monthly sales goals


Bachelor of Science (B.S.) Digital Marketing
University of Seattle, Seattle, WA  September 2017 – May 2021

Key Skills

  • E-commerce
  • Digital Marketing
  • Microsoft Excel
  • Key Performance Indicators (KPIs)
  • A/B Testing


  • Digital Marketing, American Marketing Association, Expected 2022

Robert Santos
(123) 456-7890
[email protected]
123 Your Street, Boston, MA 12345


An E-commerce Retail Specialist with five years of experience, specializing in digital marketing, B2C sales, brand messaging, and project management. A  strong history of collaborating with cross-functional teams to execute promotional marketing campaigns and initiatives. Adept at troubleshooting complex issues to improve the functionality of e-commerce platforms.

Professional Experience

E-commerce Retail Specialist, Sunlight Meals Inc., Boston, MA
May 2018 – Present

  • Lead the development of product pages, displays, and promotions for a multimillion-dollar e-commerce business providing prepackaged meals to consumers
  • Partner with cross-functional teams across sales, digital marketing, and e-commerce to develop and execute promotional campaigns for individual products and monthly subscriptions, which generated a $500K increase in annual revenue
  • Analyze KPIs and evaluate consumer metrics to enhance data-driven decision making for web copy, product displays, and marketing materials

E-commerce Retail Specialist, Plant-based.com, Boston, MA
May 2016 – May 2018

  • Drove digital marketing campaigns and initiatives for a plant-based foods e-commerce platform generating over $3.5M in annual revenue
  • Partnered with the marketing and sales teams to enhance web copy for product pages, which drove a 30% increase in monthly sales conversions


Bachelor of Science (B.S.) Digital Marketing
Boston University, Boston, MA  September 2012 – May 2016

Key Skills

  • E-commerce
  • Business-to-Customer (B2C)
  • Campaign Development
  • Product Marketing
  • Brand Messaging


  • Digital Marketing, American Marketing Association, 2017

Adam Langston
(123) 456-7890
[email protected]
123 Your Street, San Diego, CA 2345


A results-driven E-commerce Retail Specialist with 10+ years of experience, specializing in business development, digital marketing, and e-commerce strategy. A proven track record of building and leading diverse cross-functional teams to drive sales conversions and product marketing initiatives in high-volume B2C environments.

Professional Experience

Senior E-commerce Retail Specialist, HomeAppliancePros.com, San Diego, CA
September 2016 – Present

  • Manage, build, and develop a cross-functional team of 15 marketing and sales personnel, provide coaching and mentorship, and develop an inclusive work culture centered on creativity to maximize performance and employee engagement
  • Lead the development of marketing copy for product pages across an e-commerce platform generating over $10M in annual revenue
  • Identify solutions to technical issues with the platform, evaluate user data, and recommend enhancements to increase conversion rates by 20% across product lines

E-commerce Retail Specialist, EthicalJewlery.com, San Diego, CA
May 2012 – September 2016

  • Led the development of an e-commerce website for an online retailer providing lab-grown diamonds and ethically sourced jewelry products to consumers
  • Supported the development of web functionality enabling users to identify diamonds and jewelry according to size, color, and other specifications, which improved online sales by 25% within three months of implementation


Bachelor of Science (B.S.) Digital Marketing
University of San Diego, San Diego, CA  September 2007 – May 2011

Key Skills

  • E-commerce Business
  • Digital Marketing
  • Cross-Functional Leadership
  • Data-Driven Decision Making
  • Team Management


  • Digital Marketing, American Marketing Association, 2014

Common Key Skills and Action Verbs for E-commerce Resumes

Highlighting key skills and action verbs from the job description is the best strategy to ensure Applicant Tracking Systems (ATS) compliance. Employers rely on ATS to screen applicants based on specific key terms and qualifications, so you’ll need to tactically integrate appropriate skill sets based on the requirements of individual job postings. This will ensure that your document contains proper keyword optimization and help make a positive impression on the hiring manager. Below, you’ll find a list of action verbs and key skills that you may encounter during your job search.

Key Skills and Proficiencies
Brand Messaging Business Administration
Business Development Business-to-Customer (B2C)
Cross-Functional Leadership Data Analysis
Data-Driven Decision Making Digital Marketing
E-commerce Strategy E-commerce Business
Google Analytics Key Performance Indicators (KPIs)
Marketing Campaigns Microsoft Excel
Microsoft Office Suite Online Marketing
Product Displays Product Marketing
Retail Sales
Salesforce.com Search Engine Optimization (SEO)
Social Media Marketing  
Action Verbs
Analyzed Conducted
Coordinated Created
Built Designed
Developed Drove
Enhanced Evaluated
Executed Generated
Identified Implemented
Improved Increased
Led Managed
Optimized Oversaw
Partnered Spearheaded

Tips for Writing a Better E-commerce Retail Specialist Resume

Quantify your e-commerce experience

Integrating monetary figures, numbers, and key metrics will significantly strengthen the impact of your bullet points. Numbers are useful in establishing a sense of scope for the hiring manager and painting a clearer picture of your professional accomplishments. For example, if you identified enhancements to web copy, you should showcase the impact your efforts had on sales conversion rates. Using data from your work experience to your advantage will help differentiate yourself in a crowded field of applicants. Below, you’ll find examples to help you quantify your e-commerce experience.

Example #1


  • Grew revenue by 35% for an e-commerce business delivering home electronics, which included revamping product pages and improving call to action within marketing copy and online shopping carts


  • Helped to improve revenue for an e-commerce site selling a variety of electronic products by improving marketing copy

Example #2


  • Conducted analysis on KPIs, SEO performance, and sales data to identify continuous improvement opportunities for the e-commerce platform, which resulted in a 15% increase in sales conversion rates and over $300K in new revenue


  • Evaluated customer data and SEO to drive improvements across the website, resulting in an increase in revenue and conversions

Feature your leadership abilities

Leadership skills are essential for success within the e-commerce industry. As a retail specialist, you’ll be collaborating with cross-functional teams on a regular basis to execute marketing and sales initiatives. Employers want candidates who demonstrate that they’re the proper fit for their work culture and organization. Showcasing your leadership skills in addition to your e-commerce expertise will go a long way in securing your next interview. Below, you’ll find some examples to help you highlight your leadership skills on your resume.

Example #1


  • Led a cross-functional team of 12+ e-commerce, sales, and marketing staff, provided coaching and support, evaluated performance, and created leadership training programs to drive professional growth of team members


  • Managed a team of various types of personnel, maintained satisfactory relationships with coworkers, delegated tasks, and provided ad-hoc training

Example #2


  • Coordinated with diverse teams to execute strategic initiatives across the e-commerce platform, which included facilitating open meetings to allow team members to voice their opinions on workflows, daily operations, and e-commerce strategy


  • Worked well with various teams in a high-volume environment, maintained professionalism in communications, and developed working relationships

How to Align Your Resume With the Job Description

Tailoring your resume to the job description is an essential component of the resume writing process. Tactically integrating key words from the posting into your document will make a strong case to potential employers that you have all the qualifications they’re looking for. This is also a highly effective strategy for maintaining compliance with Applicant Tracking Systems (ATS) benchmarks.

When determining what qualifications to feature on your resume, you should analyze how the keywords are presented in the job posting. You want to prioritize key skills that are mentioned in the opening paragraph or repeated more than once. You should make a point to implement the most important keywords directly into your professional profile. Below, you’ll find an example to help you align your resume with the job description.

E-commerce Retail Specialist Job Description Example

XYZ, Inc. is a leading e-commerce business named one of the best places to work in Pittsburgh. We’re seeking an E-commerce Retail Specialist who excels in brand messaging to join our team. We value candidates who thrive in fast-paced, cross-functional environments. Put your digital marketing skills to the test and help us continue to grow our business within a crowded e-commerce space.


  • Lead data-driven marketing campaigns to improve sales conversions and SEO for multiple product lines of fashion and jewelry products
  • Manage the development of KPIs to track product performance and drive initiatives to revamp product pages and brand messaging
  • Leverage Google Analytics to facilitate improvements to the e-commerce platform
  • Develop e-commerce strategy to enhance business development and growth


  • Bachelor of Science degree in digital marketing required
  • 4-5 years of experience working in a B2C environment
  • Proficient in Microsoft Office Suite and Salesforce
  • Expertise in data-driven decision making and analytics

According to the job description, the ideal job applicant should have the following qualities and/or experience:

  • E-commerce Retail Specialist
  • Brand Messaging
  • Cross-Functional
  • Marketing Campaigns
  • Salesforce
  • Sales Conversions
  • SEO
  • B2C
  • KPIs
  • Google Analytics
  • Data-Driven Decision Making
  • E-commerce Strategy
  • Business Development
  • Microsoft Office Suite

Next, take what you highlighted from the job description and include your experience and skills that match. Below is an example of how to incorporate them in your resume to your advantage:

E-commerce Retail Specialist Work Experience Example



A dynamic E-commerce Retail Specialist with four years of experience, specializing in B2C, data-driven decision making, Google analytics, and brand messaging. A strong history of partnering with cross-functional groups to develop and execute innovative marketing campaigns.

E-commerce Retail Specialist

BoutiqueFashion.com, October 2018 – Present

  • Lead business development initiatives and develop e-commerce strategy based on analytics, KPIs, and product performance, resulting in a 10% improvement in sales conversions for the new children’s clothing line
  • Coordinate with cross-functional teams to define brand messaging and ensure alignment across all product pages


Key Skills

  • Digital Marketing
  • Salesforce
  • Microsoft Office Suite
  • Brand Messaging
  • Marketing Campaigns