Content Strategist Text-Only Resume Examples
Years of Experience
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Raymond Ortiz
(123) 456-7890
[email protected]
123 Santa Maria, San Francisco, CA 12345
Profile
A Content Strategist with six years of professional experience specializing in brand messaging, SEO marketing, digital marketing, and copywriting. A proven track record of collaborating with cross-functional teams to drive penetration across competitive marketing landscapes.
Professional Experience
Content Strategist, Sunnyvale Tech Partners, San Francisco, CA
October 2018 – Present
- Manage and develop content strategy for a venture-capital-funded technology startup, including brand messaging, website copy, UX writing, and SEO strategy
- Coordinate with a team of marketing specialists to define product messaging, create the company newsletter, and deliver over 300+ blog posts on the company website
- Develop content strategy for SEO marketing and email marketing campaigns, resulting in a 300% increase in website traffic in 2022
Freelance Writer & Content Strategist, Self-Employed, San Francisco, CA
June 2016 – October 2018
- Created webpage copy, UX copy, blog posts, social media content, and product marketing copy for small and medium-sized businesses across various industries
- Collaborated with clients to define content strategy and brand messaging and ensured alignment with long-term marketing objectives
Education
Bachelor of Arts (B.A.) Marketing
University of San Francisco, San Francisco, CA September 2012 – June 2016
Key Skills
- Content Strategy
- Copywriting
- Digital Marketing
- Brand Messaging
- SEO Marketing
Jessica Lang
(123) 456-7890
[email protected]
123 Bedford Avenue, New York, NY 12345
Profile
A Marketing Director with eight years of professional experience specializing in content strategy, digital marketing, project management, and brand messaging. A strong history of leading cross-functional teams and collaborating with C-level executives to identify high-impact content marketing strategies.
Professional Experience
Marketing Director, Advanced Online Education Inc., New York, NY
October 2016 – Present
- Lead the development and distribution of engaging content across a variety of platforms and media outlets, including blogs, newsletters, social media, and research publications for an online learning company valued at over $30M
- Manage a 15-person content marketing team to write, publish, and distribute over 150+ blogs and 30 major research reports per year on online learning products
- Coordinate with executive leadership and subject matter experts to define content strategy and product positioning to differentiate company brand
Content Strategist, Solaris Software Corp., New York, NY
June 2014 – October 2016
- Defined engaging content strategy with the marketing team and stakeholders for a digital solutions company, including blogs, webpages, white papers, and social media
- Developed and implemented SEO strategies to enhance web traffic and user engagement, including link-building campaigns
Education
Bachelor of Arts (B.A.) Marketing
Columbia University, New York, NY September 2010 – June 2014
Key Skills
- Content Strategy
- SEO Marketing
- Project Management
- Brand Messaging
- Digital Marketing
Raheem Richardson
(123) 456-7890
[email protected]
123 Windermere Rd., Seattle, WA 12345
Profile
A Marketing Executive with 10+ years of experience defining content strategy for enterprise organizations within the financial sector. A proven track record of building and leading content marketing teams to create engaging content and enhance brand messaging.
Professional Experience
Chief Marketing Officer, Westline Financial, Seattle, WA
October 2016 – Present
- Oversee the development of content, performance marketing, and public relations strategies for a financial consulting firm with $100M in assets
- Collaborate with C-level executives during a significant rebrand to identify the new company name and establish a brand identity centered on trust, integrity, and transparency
- Manage a marketing department with over 25+ team members, ensure alignment of content and brand messaging, and execute 30+ digital and print marketing campaigns
Content Strategist, Cadence Financial Inc., Seattle, WA
June 2011 – October 2016
- Developed high-impact strategies and wrote differentiated content for a finance startup to enhance brand awareness and support long-term business growth
- Created style guides for the marketing team to ensure consistent voice, tone, and quality across social media channels, blogs, and website copy
Education
Bachelor of Arts (B.A.) Marketing
University of Washington, Seattle, WA September 2007 – June 2011
Key Skills
- Content Strategy
- Performance Marketing
- Rebranding Initiatives
- Style Guidelines
- Brand Messaging
Tips for Writing a Better Content Strategist Resume
Now that you’ve seen some examples of content strategist resumes, we’ll provide three expert tips to help you craft your own unique document. A candidate applying for this type of position will be assessed on the quality of their writing more extensively than others. Your chances of landing an interview will be greatly reduced if your resume lacks compelling, quality content. Below, you’ll find valuable expert advice to help you maximize the impact of your content using a variety of different strategies:
1. Quantify your content writing achievements
Incorporating hard numbers and data is an effective approach to grabbing the reader’s attention. Quantifying your achievements as a content strategist can be more difficult in comparison to other fields. As you build your resume, you want to highlight how your content strategy created value for your previous organizations. In the example below, the candidate showcases their background in SEO marketing by emphasizing how their efforts contributed to a 300% increase in web traffic. This will send a clear message to hiring managers that you can develop effective content strategies and generate results:
- Manage and develop content strategy for a venture-capital-funded technology startup, including brand messaging, website copy, UX writing, and SEO strategy
- Coordinate with a team of marketing specialists to define product messaging, create the company newsletter, and deliver over 250+ blog posts on the company website
- Develop content strategy for SEO marketing and email marketing campaigns, resulting in a 300% increase in website traffic in 2022
2. Use specific examples to highlight your content strategy expertise
As you build your resume, you want to showcase your expertise as a content strategist using tangible examples from your professional career. It isn’t enough to simply mention brand messaging as a skill. Hiring managers want to see specific instances of you defining content strategies and marketing approaches. In the example below, the candidate provides valuable context for their content strategy initiatives, which will paint a clearer image of their career for prospective employers:
- Lead the development and distribution of compelling content across a variety of platforms and media outlets, including blogs, newsletters, social media, and research publications for an online learning company valued at over $30M
- Manage a 15-person content marketing team to write, publish, and distribute over 150+ blogs and 30 major research reports per year on online learning products
- Coordinate with executive leadership and subject matter experts to define content strategy and product positioning to differentiate the company brand
3. Highlight your leadership capabilities
As a content strategist, you’ll often be tasked with leading marketing teams and interfacing with cross-functional groups and executives. Hiring managers want to see that you’re the right cultural fit for the organization in addition to your content writing experience. This is why it’s important to balance both of these aspects as you craft your resume. In the example below, the candidate emphasizes their leadership experience directly in the opening summary, which will help make a positive impression on the reader:
Profile
A Marketing Director with eight years of professional experience specializing in content strategy, digital marketing, project management, and brand messaging. A strong history of leading cross-functional teams and collaborating with C-level executives to identify high-impact content marketing strategies.
Key Skills Hiring Managers Look for on Content Strategist Resumes
Most organizations utilize some form of Applicant Tracking System (ATS) to select qualified candidates during the hiring process. The software algorithm parses the document for keywords matching the job description. If your resume lacks a certain number of key terms, your application may be rejected before it reaches the hiring manager. To mitigate this risk, we’ve compiled a list of key skills that you may encounter while pursuing content strategist jobs:
| Key Skills and Proficiencies | |
|---|---|
| Brand Marketing | Brand Messaging |
| Copywriting | Content Development |
| Content Marketing | Content Strategy |
| Content Writing | Cross-Functional Collaboration |
| Digital Marketing | Editing |
| Email Marketing | Marketing Strategy |
| Product Marketing | Project Management |
| Public Relations | SEO Marketing |
| Social Media Marketing | UX Writing |
| WordPress | Web Copywriting |
| White Papers | |
Common Action Verbs for Content Strategist Resumes
It’s easy to find yourself running short on action verbs as you build your resume. In many instances, you can use only a limited number of verbs to describe your professional experience accurately. Using the same action verbs continuously can make your bullet points repetitive, which can hurt your application for content strategist roles. To help you keep your content fresh and compelling, we’ve compiled a list of skills you can use to build your resume:
| Action Verbs | |
|---|---|
| Analyzed | Built |
| Collaborated | Communicated |
| Conducted | Coordinated |
| Created | Developed |
| Edited | Enhanced |
| Evaluated | Executed |
| Identified | Implemented |
| Improved | Led |
| Managed | Oversaw |
| Planned | Performed |
| Proofread | Spearheaded |
| Wrote | |
How to Align Your Content Strategist Resume With the Job Description
According to Payscale.com, the average annual salary for content strategists was $66,091 in 2022. This type of role offers a myriad of pathways for career advancement within the marketing space, including execute-level jobs. To capitalize on opportunities available in the open market, you’ll need to carefully align your resume with the job description.
Hiring managers often receive well over a hundred applications for individual job openings. In order to identify qualified candidates to interview, they look for specific skill sets and types of experience that fit their organizational needs. By incorporating key terms directly from the job description into your resume, you’ll immediately show prospective employers that you’re qualified for the position you’re applying for.
As you analyze the job description, pay attention to key terms that appear closer to the top of the document. Also, take notice of any skills mentioned more than once throughout the posting. These are clear indicators that the keywords are highly valued by the company, so you’ll want to make a point to provide examples of you using these terms throughout your professional career.
