When writing your event planner cover letter, focus on how you can manage the various moving parts behind a business or social function. Express your interest in the role, venue, or organization, and cite your related skills like client relations or rapid problem-solving.

This guide will help you write a cover letter that gets you interviews for your next job as an event planner.

Event Planner Cover Letter Templates and Examples

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How To Write an Event Planner Cover Letter

Your event planner cover letter should usually have five sections, in this order:

1. Heading

At the top of the page, include:

  • Your name and contact information
  • The date
  • The recipient’s name, title, company, and contact information (when available)

(Note: Feel free to omit this section if you send your letter by email and your contact details are part of your signature.)

Example


Allison Rosenberg
123 Convoy St, San Diego, CA 12345 | (123) 456-7890 | [email protected]

January 25, 2024

Ms. Rachel Johnson
Hiring Manager
BKA Events Corp.
(123) 456-7890
[email protected]

2. Salutation

If you can’t find the recipient’s name, use a variation of “Dear Hiring Manager.”

Examples


Dear Ms. Taylor:

Dear BPZ Conference Services Manager:

3. “Hook” or introduction

Catch the reader’s attention by citing an achievement from your resume or a key credential the company seeks in applicants.

Example


In my current role as event planner for ABC Conference Planning, I’ve organized business events that set new records for both in-person and digital attendance. I’d be thrilled to apply my skill set to your advertised event coordinator position.

4. Body paragraph(s)

Explain why the job or employer interests you. Then, cite a few more of your key achievements or qualifications, possibly using bullet points.

Example


My passion is organizing successful events and conferences for corporate clients. Through over five years of experience, I’ve managed consistent positive experiences for attendees, helping to boost clients’ brands and goodwill with members and customers. My work highlights and qualifications also include the following:

  • Negotiated contract updates with three vendors, improving the partnership and lowering costs by an average of 8%
  • Helped the business navigate significant disruption and uncertainty in the spring and summer of 2020 caused by the COVID-19 pandemic
  • Earned a near-perfect (99.4%) client satisfaction score, ranking No. 1 on a 12-person event planning team

5. Closing

Finally, request an interview for the position.

Example


The enclosed resume provides a broader overview of my event planning background and achievements. It would be my pleasure to speak with you further about my skills. To schedule an interview, please call or email me. In the near future, I’ll reach out to you to confirm you received my resume and to see if you have any preliminary questions. Thank you very much for your time and consideration.

Sincerely,

Cameron Malfara

Event Planner Cover Letter Tips

1. Show you can excel in your target position

Start your letter strong with a clear example of your success as an event planner. For instance, you could describe how your conferences met or surpassed all attendance goals.

Example


In my current role as event organizer for ABC Ocean Inn, I’ve been praised in all formal reviews for my versatile support of around 15 wedding receptions annually. I hope to bring that same dedication to your advertised event planner role.

2. Explain why you’re drawn to the opportunity

On a separate document or sheet of paper, take 10 minutes to brainstorm why this event planner position interests you. For example, maybe it involves managing large wedding receptions, similar to your most recent job.

When you’re done brainstorming, review your notes: Do any stand out as important or persuasive? Take another 10 minutes to brainstorm and elaborate on them. Repeat this process until you have two or three concise sentences that speak to the job opening at hand. By adding these to your cover letter, you can show hiring managers you read their job posting and are responding to it directly.

Example


Your job posting caught my attention, especially the call for someone who “can innovate and adapt to fast-changing industry conditions.” This has been a common thread of my over 12 years of experience.

3. Highlight your other strengths

Add a short list of bullet points to show your success in other key work areas for an event planner, like work scheduling, client relations, or contract negotiations.

Example


My recent work highlights and qualifications also include the following:

  • Negotiated contract updates with three vendors, improving the partnership and lowering costs by an average of 8%
  • Helped the business navigate significant disruption and uncertainty in the spring and summer of 2020 caused by the COVID-19 pandemic
  • Earned a near-perfect (99.4%) client satisfaction score, ranking No. 1 on a 12-person event planning team

Event Planner Text-Only Cover Letter Templates and Examples

  • Example #1
  • Example #2
  • Example #3

Cameron Malfara
123 Windermere Rd., Seattle, WA 12345 | (123) 456-7890 | [email protected]

Tuesday, October 25, 2024

Ms. Lori Taylor
Hiring Manager
BPZ Conference Services
(123) 456-7890
[email protected]

Dear Ms. Taylor:

In my current role as Event Planner for XYZ Convention Services, I grew membership in three industry associations by planning regional conferences that met 100% of attendance goals. I want to drive similar positive results at your company.

My passion is organizing successful events and conferences for corporate clients. Through five-plus years of experience, I’ve managed consistent positive experiences for attendees, helping to boost clients’ brands and goodwill with members and customers. My recent work highlights and qualifications also include the following:

  • Negotiated contract updates with three vendors, improving the partnership and lowering costs by an average of 8%
  • Helped the business navigate significant disruption and uncertainty in the spring and summer of 2020 caused by the Covid-19 pandemic
  • Earned a near-perfect (99.4%) client satisfaction score, ranking #1 on a 12-person event planning team

The enclosed resume provides a broader overview of my event planning background and achievements. It would be my pleasure to speak with you further about my skills. To schedule an interview, please call or email me. In the near future, I’ll reach out to you to confirm that you have received my resume and to see if you have any preliminary questions. Thank you very much for your time and consideration.

Sincerely,

Cameron Malfara

Event Planner Cover Letter Frequently Asked Questions

Do I really need a cover letter for my job search? -

Yes, in most cases. Job postings today usually require or allow you to send a cover letter along with your resume. While not every hiring manager reads or prioritizes them, a well-crafted letter can only help you stand out from other applicants. It will also help you clarify what points to emphasize during the interview.

What should I do in the first paragraph of my cover letter? -

Give an example of your success in the type of event planner role you’re now seeking.

What’s the most important part of a cover letter? -

Any explanation you give for why the specific job opening or employer interests you. These details distinguish the cover letter from your resume and other application materials and can help you get past applicant tracking systems. They also set the stage for a good interview discussion about how you fit the role and the office’s work culture.

How long should my cover letter be?-

No more than one page, or around 250 words. Hiring managers expect an applicant’s cover letter to be shorter than their resume. Resist the urge to tell your whole career story, even if you have an extensive background as an event planner. Give just enough detail to pique hiring managers’ interest so they take a closer look at your resume.

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Jacob Meade

Certified Professional Resume Writer (CPRW, ACRW)

Jacob Meade is a resume writer and editor with nearly a decade of experience. His writing method centers on understanding and then expressing each person’s unique work history and strengths toward their career goal. Jacob has enjoyed working with jobseekers of all ages and career levels, finding that a clear and focused resume can help people from any walk of life. He is an Academy Certified Resume Writer (ACRW) with the Resume Writing Academy, and a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers & Career Coaches.

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