How To Write a Copywriter Resume
It’s a necessity for any resume to be error-free, but a copywriter’s resume must be especially perfect in spelling and grammar. A typo or misplaced comma can send your resume directly to the trash filter, as you need to highlight your expertise in writing and editing. You’ll also need to create thoughtful and compelling content, as the quality of your writing will be more heavily scrutinized compared to other types of job candidates.
Throughout this guide, we provide valuable tips and insights to help you translate your copywriting experience into a powerful marketing document.
- Entry-Level
- Mid-Career
- Senior-Level
1. Write a dynamic profile summarizing your copywriter qualifications
Your profile summary should hint at what you can do for the hiring organization. Mention relevant credentials, such as a Bachelor of English or a Master of Business Administration in marketing, if you’re seeking high-level sales copywriting gigs. But avoid overloading this section with me-centered language. Instead, start a narrative that hooks the reader with active descriptions of how you can put your qualifications into action.
For example, an entry-level copywriter with an editing certificate from an online program might highlight their attention to detail and desire to create clean, compelling copy. A more experienced copywriter might highlight knowledge in a relevant niche, such as work creating medical copy with compliance regulations in mind.
Senior-Level Profile Example
A senior copywriter with over 10 years of experience creating content for various markets and industries. A proven track record of translating complex technical terms and concepts into accessible language for audiences. Adept at managing and leading high-performance marketing teams.
Entry-Level Profile Example
A dynamic copywriter with three years of experience developing and refining content to support digital marketing campaigns. A proven track record of using A/B testing and search engine optimization (SEO) marketing strategies to improve conversion rates by up to 70%. Adept at collaborating with marketing teams to develop high-performing ads.
2. Create a powerful list of your copywriter experience
Create bullet points that continue the story from your profile with results-driven details from your career. Always aim for specifics rather than the abstract in this section. When possible, include metrics demonstrating the wins you can bring to employers and clients. For example, an experienced copywriter might include their work on landing pages that increased conversions by 20%. If you don’t have professional copywriting experience, highlight academic projects and other examples of your writing capabilities. You might also include a short list of publications or a link to your writing portfolio in your header.
Senior-Level Professional Experience Example
Copywriter
J&K Agency, Asbury, NJ | December 2015 – present
- Create marketing content, blog posts, press releases, and social media copy for over 20 clients’ accounts valued at $100,000 to $500,000 while adhering to strict deadlines
- Develop social media content, track key performance indicators (KPIs), and provide weekly analytics reports on results
- Conduct interviews with industry sources, write engaging blog posts, and identify opportunities to improve SEO marketing efforts, resulting in a 150% increase in web traffic
Entry-Level Professional Experience Example
Copywriter
So Glam E-Commerce, Boston, MA | October 2019 – present
- Research target audiences and leverage Google Analytics to optimize content and refine brand marketing copy for new product launches and campaigns
- Perform SEO keyword and topical relevance research, resulting in a first-page Google ranking in local search results for over 10 blog posts within one year
- Develop engagement-oriented email campaigns for 1 million users and achieve a 6% conversion rate
3. Include copywriter-related education and certifications
List any post-secondary degrees you have, as coursework of any type does call for some written communication. These degrees are also important if you’re seeking niche copywriting work. A Bachelor of Science in Biology might help you land a science or medical writing position, for instance. Your copywriter resume should also include any certifications you hold related to writing, editing, and marketing. That information is relevant if you’ve completed an online course in SEO, digital marketing, or social media marketing. The same applies to coursework completed through organizations like the American Copy Editors Society.
Education
Template
- [Degree Name]
- [School Name], [City, State Abbreviation] | [Graduation Year]
Example
- Bachelor of Science in Communications
- Pennsylvania State University, University Park, PA | 2010
Certifications
Template
- [Certification Name], [Awarding Organization], [Completion Year]
Example
- ACES Introductory Certificate in Editing, Poynter, 2011
4. List key copywriter skills and proficiencies
Resumes must include key skills and phrases relevant to the industry in general as well as the specific job. If hiring organizations use applicant tracking systems, those automated systems may only pass through resumes with enough appropriate keywords. Human recruiters and hiring managers may scan resumes, searching for key copywriting proficiencies that let them know the resume is worth considering further. Some common copywriting proficiencies hiring organizations and clients look for in resumes include:
| Key Skills and Proficiencies | |
|---|---|
| Adobe Suite | AP style |
| Blogging | Brand messaging |
| Content development | Content marketing |
| Copy editing | Copywriting |
| Editing | English |
| Digital publications | Google Suite |
| Grammar | Modern Language Association (MLA) |
| Proofreading | Publishing |
| Punctuation | SEO |
| Storytelling | WordPress |
How To Pick the Best Copywriter Resume Template
As a copywriter, you know starting with a template can be helpful. A strong copywriter resume template provides guidance so you don’t leave out important elements and removes the burden of formatting and design so you can pay full attention to the details of your resume text. The best resume template for copywriting is simple and organized. It puts all the attention on the text and helps you include experience and accomplishments most relevant to the job you’re seeking.
Copywriter Text-Only Resume Templates and Examples
- Example #1
- Example #2
- Example #3
Carrie Jameson
(283) 832-7281
[email protected]
21 Long Acre Drive, Salt Lake City, Utah, 84103
Profile
A creative and versatile copywriter with eight years of experience in corporate and commercial copywriting. A strong history of writing compelling and innovative copy for press releases, social media, website content, blogs, and advertising materials. Adept at developing style guidelines and brand identity.
Professional Experience
Lead Copywriter, Beauty Industry Group, Salt Lake City, UT
May 2018 – July 2021
- Manage a team of 10+ copywriters to create innovative social media, blog, and website content, ensure compliance with project deadlines, and provide constructive feedback to improve writing
- Identify opportunities to improve content quality and alignment with target audiences, resulting in a 30% increase in user engagement on social media within two months
- Conduct research to enhance SEO marketing efforts and improve online conversion rates
Senior Copywriter, Vitality Medical, Salt Lake City, UT
November 2013 – April 2018
- Developed and implemented new email marketing campaigns, created high quality content, and contributed to a 50% increase in annual sales revenue
- Improved SEO rankings on all platforms to ensure maximum outreach and increased organic search by 15%
- Wrote and edited 30+ blog posts on a wide range of healthcare topics and industry developments
Education
Bachelor of Marketing
UNIVERSITY OF UTAH, Salt Lake City, UT, September 2010 – July 2013
Key Skills
- Social media, website, corporate, and blog copywriting
- Content Marketing
- WordPress
- HubSpot
- Team Leadership
Frequently Asked Questions: Copywriter Resume Examples and Advice
What are common action verbs for copywriter resumes?-
Strong resume copy includes verbs that help the reader visualize you as a candidate who actively takes part in creating solutions, and it gives you another chance to show off your wordsmith skills. If you’re stuck for great action verbs to incorporate into your copywriter resume, consider starting with some of the options below. Think about how to pair each word with your experience and accomplishments, and avoid repeating any words between bullets.
| Action Verbs | |
|---|---|
| Analyze | Collaborate |
| Communicate | Create |
| Deliver | Describe |
| Develop | Edit |
| Enhance | Evaluate |
| Explain | Format |
| Identify | Improve |
| Optimize | Proof |
| Research | Revise |
| Write | |
How do you align your resume with a copywriter job description?-
Read the job posting for the position carefully, noting wants and needs and keywords used in the listing. Update your resume to include some of those phrases and to answer the employer's needs specifically. Tailoring your resume for a specific job helps ensure your application makes it through any automated tracking system. It also increases the chance a hiring manager or recruiter identifies you as a suitable candidate. With jobs in the writing field growing at an average rate, according to the Bureau of Labor Statistics, the competition for positions might be fierce. Aligning your resume with a specific job description could provide a competitive edge.
What is the best copywriter resume format?-
As a copywriter, opting for a reverse chronological resume format is best. This approach features your most relevant and recent experience at the top of your document. A functional resume should be avoided, as skill-based formats won’t allow you to create detailed bullet points. Hiring managers will evaluate your writing skills, even within the context of the resume. Simply listing qualifications will hurt your chances of landing the interview.
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Once you tailor your resume for the position you want, create a matching cover letter before you send an email or upload your application. Need some inspiration for a copywriter resume cover letter? Check out this example for editors and tweak it to make it your own.
