SEO Specialist Resume Examples and Templates for 2023

SEO Specialist Resume Examples

Years of Experience

Common Key Skills and Action Verbs for SEO Specialist Resumes

You need to include appropriate keywords from the job description to align with Applicant Tracking Systems (ATS). If your document lacks specific action verbs and key skills from the posting, it’s likely that your resume will automatically be rejected during the initial screening process. To mitigate this risk, you want to strategically integrate specific industry terms into your resume that align with the organization’s needs. Below, you’ll find a list of potential keywords that you may encounter during your job hunt.

Tips for Writing a Better SEO Specialist Resume

Quantify your SEO experience

Leveraging numbers and metrics from your professional experience will provide valuable insights into the success of your SEO initiatives. Rather than simply mentioning a percentage increase in organic traffic, you also want to draw attention to the SEO strategies used to generate these improvements. You’ll also want to establish a sense of scope for the hiring manager to ensure that you’re painting a clear picture for the reader. Below, you’ll find a bullet point example to guide you in quantifying your SEO experience:

Feature your leadership abilities

As an SEO specialist, you’ll be collaborating with cross-functional teams and client stakeholders on a daily basis to execute digital marketing projects. Employers are interested in more than just your industry qualifications. They also want to see that you’re the right fit for their company’s work culture. Showcasing your ability to coordinate effectively with diverse teams and organizations will help brand you as a strong leader in the eyes of hiring managers. Below, you’ll find an example to help you feature your leadership capabilities on your resume:

How to Align Your Resume With the Job Description

As an SEO specialist, your role is to optimize web pages and marketing content by strategically integrating appropriate keywords. The resume writing process is no different. To meet the requirements of the Applicant Tracking Systems (ATS), you’ll need to insert key terms from the job description into your profile, skill, and work experience sections. This strategy will also showcase your advanced knowledge of industry terms to the hiring manager, which will help to further brand you as a subject matter expert within your field.

When determining what keywords to feature on your resume, you should pay close attention to how the information is presented in the job posting. Key terms mentioned towards the top of the page tend to carry more weight. If a qualification appears more than once, this is another clear indicator that this is a keyword present in the ATS scan. Below, you’ll find an example to help you tailor your resume to the job description.

According to the job description, the ideal job applicant should have the following qualities and/or experience:

• SEO Specialist
• SEO Strategy
• Search Engine Marketing (SEM)
• Keyword Optimization
• Organic Traffic
• Google Analytics
• Cross-Functional
• Digital Marketing Campaigns
• Meta Descriptions
• Backlinks
• Search Engine Optimization (SEO)
• Link Building
• Copywriting
• Project Management
• HubSpot
• WordPress
• Competitive Analysis

Next, take what you highlighted from the job description and include your experience and skills that match. Below is an example of how to incorporate them into your resume to your advantage:

Frank Hackett

Certified Professional Resume Writer (CPRW)

Frank Hackett is a professional resume writer and career consultant with over eight years of experience. As the lead editor at a boutique career consulting firm, Frank developed an innovative approach to resume writing that empowers job seekers to tell their professional stories. His approach involves creating accomplishment-driven documents that balance keyword optimization with personal branding. Frank is a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers and Career Coaches (PAWRCC).