Marketing Assistant Resume Examples

Updated April 28, 2021

Job opportunities in the advertising, promotions and marketing management sector are expected to increase by 6% in the coming decade, with demand for marketing assistants likely to grow at a similar rate. According to the Bureau for Labor Statistics, marketing campaigns will be crucial to companies hoping to expand their customer bases and revenues over the next 10 years.

Although the number of vacancies for marketing assistants is likely to go up, this doesn’t necessarily mean there will be reduced competition for positions. A tailored marketing assistant resume can give your application a significant edge and bring you to the hiring manager’s attention. Below, you’ll find four excellent examples of entry-level and experienced marketing assistant resumes and advice for precisely crafting your application to meet a job description.

Downloadable Resume Examples

No Experience

Example #1 No Experience

2-3 years

Example #2 2-3 Years

5-10 Years

Example #3 5-10 Years

10+ Years

Example #4 10+ Years

Marketing Assistant Resume Examples

Years of Experience
  • No experience 0
  • 2-3 Years 2-3
  • 5-10 Years 5-10
  • 10+ Years 10+

Reanne Moss
(876) 543-2109
[email protected]
321 Main Street, Amarillo, TX 76543

Profile

Enthusiastic and creative recent marketing graduate with a strong grounding in online advertising principles and consumer behavior. Excellent understanding of SEO optimization strategies with well-developed copywriting skills. Driven and committed work ethic and able to work efficiently under own initiative and in collaboration with colleagues.

Key Skills

  • Detailed knowledge of Microsoft Office Suite and Adobe InDesign software
  • Strong multitasking and prioritizing ability
  • Adaptable and efficient
  • Excellent interpersonal skills
  • Clear written and verbal communicator

Education

Bachelor of Science in Business Administration (Marketing)
UNIVERSITY OF TEXAS, Tyler, TX, September 2016 – June 2020

Coursework completed:

  • Principles of Marketing
  • Retailing in the 21st Century
  • Consumer Behavior
  • Personal Selling

Professional Experience

Communications and Digital Marketing Intern, American Quarter Horse Association, Amarillo, TX
July 2020 – Present

  • Create engaging copy and work collaboratively with experienced colleagues to edit existing content for SEO purposes
  • Use performance metrics to assess campaign success and identify opportunities for improvement
  • Participate in team meetings and contribute original ideas for social media marketing campaigns
  • Assist the marketing team with managing the organization’s Facebook, Instagram, and Twitter presence

Retail Sales Associate, PetSmart, Amarillo, TX
June 2017 – July 2020

  • Created marketing displays and demonstrated products to customers enthusiastically and professionally
  • Listened carefully to customers’ problems and requirements to generate useful and cost-effective solutions
  • Worked flexibly across numerous roles, including animal care, salon assistance, and POS system operation
  • Stepped into a leadership role as required and supervised colleagues to cover management absences

Blair L. Comstock
(701) 123-0000
[email protected]
700 W Main Street, Alexandria, VA 22314

Profile

Forward-thinking, organized Marketing Assistant with two years of experience collaborating with internal and external stakeholders to build and increase brand awareness. Adept at report preparation and preparation, researching market trends, and uncovering opportunities. Skilled in crafting captivating content and optimizing websites for stellar customer experiences.

Key Skills

  • Social media management
  • Content creation & editing
  • Problem-solving and communication skills
  • Analytics & SEO
  • MS Office, Adobe Creative Cloud Suite and Mediabase

Education

Bachelor of Business Administration with Marketing Specialization
HOWARD UNIVERSITY, Washington, DC, September 2014 – May 2018

Professional Experience

Marketing Assistant, Capital Digital Marketing Enterprise, Fairfax, VA
June 2018 – Present

  • Create and edit literature and online content for marketing campaigns
  • Verify compliance of all marketing materials
  • Refresh company website and social media accounts
  • Prepare company proposals, presentations, and reports
  • Support planning and implementation of marketing budget

Marketing Assistant Intern, Capital Digital Marketing Enterprise, Fairfax, VA
January 2018 – May 2018

  • Assisted with research of market trends and competitors
  • Provided administrative support to marketing managers
  • Performed outbound phone surveys to random test subjects
  • Helped field team conduct surveys with random subjects
  • Helped compile and organize data from studies and marketing surveys

Mali Roberts
(678) 901-2345
[email protected]
432 Main Avenue, Lincoln, NE 76543

Profile

Skilled marketing assistant with more than seven years’ experience helping companies build recognizable and industry-leading brands. Adept at creating social media marketing campaigns and creating a loyal online following through user engagement. Excellent ICT and numerical ability and skilled at operating independently and towards team goals with colleagues. Motivated by challenging targets and able to work calmly and efficiently under intense time constraints.

Professional Experience

Marketing Assistant, Sampson Construction, Lincoln, NE
September 2016 – Present

  • Work collaboratively with colleagues to market the company’s products and services at trade shows, increasing sales leads by 43% in 2020
  • Assist marketing management team with the company and product branding and setting ambitious productivity targets
  • Edit and produce slick video content for social media campaigns, increasing Facebook engagement by 65% in a single year
  • Write engaging blog posts, tweets, Facebook updates, and press releases

Marketing Assistant, Anderson Merchandisers, Lincoln, NE
July 2013 – September 2016

  • Performed market research to uncover lucrative new business avenues and campaign ideas
  • Created and updated printed marketing materials, such as brochures and posters, to ensure consistent and appealing branding
  • Assisted with organizing and running promotional events and social media campaigns
  • Responded to user comments on social media channels to increase the company’s online voice and present a positive, professional brand image

Education

Bachelor of Science in Business Administration (Marketing)
UNIVERSITY OF NEBRASKA, Lincoln, NE, September 2009 – June 2013

Key Skills

  • Strong commercial awareness
  • Creative and innovative
  • Team player
  • Knowledge of AI assistant software
  • Copywriting and proofreading

Sarah Nolan
(890) 123-4567
[email protected]
345 Main Street, Salt Lake City, UT 45678

Profile

Seasoned marketing assistant with 10+ years’ experience assisting with the creation of engaging online campaigns. Clear and concise copywriter with a talent for proofreading and editing. Flexible attitude and proven ability to multitask and prioritize jobs to meet challenging time constraints.

Professional Experience

Marketing Assistant, Scorpion, Salt Lake City, UT
September 2014 – Present

  • Answer telephone and email queries and handle client requests, achieving a satisfaction rate of 98% in 2020
  • Work cooperatively with teammates to create engaging Facebook adverts, increasing company revenue by 23% in a single fiscal quarter
  • Maintain up-to-date client records and facilitate requests for information from senior colleagues
  • Liaise with clients to ensure satisfaction and receive and execute revision requests promptly

Marketing Assistant, University of Utah, Salt Lake City, UT
July 2010 – September 2014

  • Wrote engaging copy to increase brand awareness, including blog posts and social media updates
  • Assisted with market research activities and used findings to contribute ideas to strategic planning meetings
  • Interacted with followers on social media and responded to comments to build a thriving online community and increase engagement
  • Performed administrative tasks as required to support the leadership team

Education

Bachelor of Science in Marketing Management
SALT LAKE CITY COMMUNITY COLLEGE, Salt Lake City, UT, September 2006 – June 2010

Key Skills

  • Content creation and editing
  • Building online communities
  • Organization and time management
  • Market research
  • Collaborative teamwork
  • Excellent technical and IT knowledge
  • Strong understanding of Adobe Creative Suite software

Common Key Skills and Action Verbs for Marketing Assistant Resumes

Companies often receive hundreds of applications for marketing assistant resumes, so many hiring managers use Applicant Tracking Systems to quickly find the best resumes. ATS software scans applications for keywords and action verbs pertinent to the role and flags the most relevant resumes for hiring managers. Including common marketing assistant keywords and verbs in your resume can place you at an advantage against competing applicants.

Key Skills & Proficiencies
Analytical skills Creativity
Customer service IT skills
Knowledge of social media campaigns Numerical ability
Organization Teamwork
Written and verbal communication
Key Skills & Proficiencies
Achieve Adapt
Analyze Build
Collaborate Complete
Create Design
Determine Establish
Exceed Facilitate
Generate Improve
Liaise Organize
Plan Write

Tips for Writing a Better Marketing Assistant Resume

Quantify your marketing experience on your resume

Marketing companies are looking for individuals with the knowledge and skills to develop effective marketing campaigns and provide outstanding customer service. Quantifying how you demonstrated these attributes in previous roles with concrete figures proves to the hiring manager that you can deliver on their crucial requirements. Include numbers on as many bullet points in the professional experience section of your resume as possible to make your marketing assistant application stand out.

Example #1

Good


Greeted customers warmly and professionally and provided prompt assistance with queries via telephone and email, resulting in a 99% satisfaction rating in 2020.

Bad


Helped customers and answered questions via telephone and email.

Example #2

Good


Contributed ideas to campaign planning meetings, including an innovative Instagram marketing strategy that improved the client’s online engagement by 45% in just three months.

Bad


Came up with marketing ideas and helped customers grow their online engagement.

Explain how your education makes you a great marketing assistant

Marketing assistants require excellent commercial awareness and a thorough grounding in campaign strategies. Many employers prefer applicants with a bachelor’s degree in Business Administration or another relevant subject. It’s worth showing off the skills and knowledge you gained from your education that make you the ideal employee. As well as including basic details about the college and dates you attended, consider describing any coursework you completed that’s relevant to the role, especially if you’re applying for your first entry-level position and don’t have workplace experience.

Example #1

Good


Bachelor of Science in Business Administration (Marketing)

INDIANA STATE UNIVERSITY, Terre Haute, IN, September 2016- June 2020

Coursework completed:

  • Principles of Marketing
  • Management and Organizational Behavior
  • Business Forecasting & Analytics

Bad


Bachelor of Business Administration, September 2016- June 2020

Example #2

Good


Bachelor of Science in Marketing

CALIFORNIA STATE UNIVERSITY, Long Beach, CA, September 2016- June 2020

Coursework completed:

  • Marketing Concepts
  • Digital Marketing and Media
  • Business to Business Marketing
  • Green Marketing and Sustainability

Bad


Bachelor of Marketing, California State University, September 2016- June 2020

How to Align Your Resume With the Job Description

Marketing assistant vacancies typically receive a lot of applications, and hiring managers have to sift through many resumes to find the best candidate for the role. To do this, they compare the resumes’ content against the job description to help them narrow down their search to people with the correct skills and experience. You can use this knowledge to your advantage by writing your resume to showcase the skills mentioned in the job description.

To help you figure out what your resume should focus on, remember that companies tend to list their most important priorities at the beginning of a job description and may repeat particularly crucial points. Next, put yourself in the hiring manager’s shoes and check your resume against the job description to see if you sound like a good fit. You should consider tweaking your resume for each job you apply for to make sure you demonstrate how you fit the bill. While this may sound time-consuming, it can significantly increase the likelihood of receiving an interview invitation.

Example Marketing Assistant Job Description


Eclipse Marketing is changing the landscape in the marketing and advertising industry by providing affordable and effective online marketing campaigns for businesses of all sizes. We are now at an exciting point in our company’s journey and expanding our marketing team. 

We are seeking a hardworking and creative marketing assistant to join our office in Long Beach. Our ideal candidate is a self-starter who can also work well in a team-based setting. You should demonstrate a strong knowledge of social media marketing strategies and an ability to analyze and improve campaigns.

Responsibilities:

  • Build strong rapport and lasting relationships with clients
  • Listen actively to clients’ needs and suggest effective, affordable solutions
  • Analyze and improve campaigns to increase consumer engagement and help clients meet their sales goals
  • Maintain a thorough knowledge of clients’ products and services
  • Assist the management team with identifying new business opportunities

Qualifications:

  • A bachelor’s degree in marketing or another relevant subject strongly preferred
  • Excellent awareness of social media
  • 1-2 years of experience in a social media marketing role
  • Problem-solving
  • Outgoing and confident personality

According to the company’s description, it’s looking for a candidate with the following qualities:

  • Active listener
  • Problem-solving
  • Strong analytical ability
  • Knowledge of consumer engagement strategies
  • Understanding of social media marketing
  • Relationship management
  • Independent and collaborative working
  • Creativity
  • Driven and hardworking
  • Outgoing and confident

Once you’ve identified your prospective employer’s priorities, consider how you’ve exemplified these skills and attributes during your education and previous roles. Below is an example of how candidates can weave in key points from the job description:

Marketing Assistant Work Experience Example


Marketing Assistant

Calico Brands Incorporated, Ontario, CA, September 2018- Present

  • Assisted during fact-finding meetings with clients and listened carefully to their business challenges, suggesting practical marketing solutions
  • Conducted running analyses of ongoing campaigns to measure their effectiveness, making prompt changes to improve their reach by an average of 45%
  • Used effective strategies to encourage consumer engagement with social media campaigns, increasing interaction for one client by 95% in just three months
  • Maintained positive and productive relationships with clients, achieving a customer satisfaction rating of 98% in 2020